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Did you know that 74% of online shoppers are tempted to hit that “Buy Now” button if they can get their package delivered to their door the very next day of placing an online order?
That’s not all, a recent study by OnTrac, a leading e-commerce parcel carrier, revealed an insightful report that slow delivery doesn’t just delay packages, it can make your customers move to another brand. With 63% switching retailers, 60% declaring never to purchase again, and 43% abandoning carts. So, customer expectations can only be met through speedy deliveries and it has to be a priority.
Making sure that things run smoothly is key, and that’s where logistics management comes in. Ginkgo Retail with its seamless e-commerce logistics technology, gives businesses a big advantage in the market. It helps merchants develop a better customer experience, makes them happy, and lets businesses lead the competition in the e-commerce market.
Ginkgo Retail with its cutting-edge logistics software integrations leads in the world of technological innovation. It plays an important part in reshaping the way e-commerce businesses handle their logistics operations. Here are the technological advantages of Ginkgo Retail’s logistics management module:
Automated shipping and fulfillment
Ginkgo Retail knows how important quick and accurate order processing is to get customer satisfaction. The platform lets businesses automate shipping and fulfillment procedures by setting up specific predefined rules. Under this e-commerce businesses can automatically assign orders to the most appropriate courier service making sure the parcel reaches customers efficiently and safely. With automation logistics operations become quick and leave no scope for mistakes. This speediness helps to decrease order lead time by 40%.
Diverse Logistics Partners
Ginkgo Retail provides business integration with a wide range of logistics services, no matter if it is an international courier service like DHL or a local service like Leopards and TCS. The integrations with multiple courier services enable businesses to pick the most appropriate courier service for each order. In this way, businesses can mold their logistics according to customer needs and the demand of the market. For Nishat Linen UAE, Ginkgo Retail integrated data from various courier services such as Skynet, Armex, and DHL accelerated deliveries and enhanced customer satisfaction by 20% to 30%.
Courier tracking and real-time shipment status
For e-commerce businesses, it is essential to have a watchful eye on every step involved in the movement of goods to ensure safe deliveries and win the trust of customers. Ginkgo Retail provides a detailed courier tracking report that allows businesses and customers to track the courier status of their orders. Merchants can reduce order cancellation chances by smartly monitoring issues that are the reason for delays in deliveries. Providing transparency of package travel induces confidence in customers who will then prefer to make repeat purchases from your brand.
Last Mile and 3PL Logistics integrations
Delivering products to customers’ doorsteps efficiently and cost-effectively is a huge challenge for e-commerce businesses. The last-mile delivery often costs a lot of money. According to reports, 41% of all supply chain spending goes into paying for last-mile delivery, including labor costs and vehicle mileage.
To make operations cost-effective, merchants are looking for effective solutions to streamline processes and optimize expenses. This is where Ginkgo Retail steps in with its Last Mile and 3PL (Third-Party Logistics) integrations, offering an innovative approach to handle the complexities of last-mile product delivery. This feature is very valuable for those businesses who want to expand their reach and provide efficient delivery services to lead their competitors. Ginkgo Retail’s Last Mile and 3PL Logistics integration helps to:
Ginkgo Retail’s Last Mile and 3PL Logistics integrations are designed to minimize expenses related to increased labor and additional vehicle mileage. By automating last-mile delivery operations, businesses can reduce logistics costs which can save money making their supply chain operations more efficient and budget-friendly.
With Ginkgo Retail’s logistics integrations, businesses can save money in their supply chain processes. They can get better control over different costs linked to last-mile deliveries. This includes expenses related to packaging materials, fuel, and storage for items requiring specialized transport, such as refrigerated goods. Merchants can get a detailed report of the entire supply chain which helps to identify areas that need improvement and implement strategies accordingly to enhance efficiency.
The technology provided by Ginkgo Retail for logistics integrations connects every business system for smooth and seamless communication with courier services for Last-Mile delivery. Moreover, through BI reporting systems e-commerce businesses can have a real-time understanding of what’s happening at every stage of the delivery process. Merchants can make data-driven decisions and solve issues immediately to enhance overall operational efficiency.
Supply chain integration problems are a common headache for businesses, with 99% acknowledging losses and missed opportunities due to these issues. Ginkgo Retail’s Last Mile and 3PL Logistics integrations provide an efficient system that seamlessly integrates to address these challenges. This not only reduces the scope of errors but also ensures that businesses are well-equipped to benefit from every opportunity and operate profitably.
Ginkgo Retail provides an omnichannel solution that converges the data reports of logistics operations from multiple courier partners into a single window with a user-friendly interface. Merchants no longer have to switch between various courier portals to gather data for analysis. All data is seamlessly integrated into a detailed unified report for easy evaluation by merchants. You just need to update the information on the portal provided by Ginkgo Retail. The data is automatically and effortlessly synchronized on respective courier portals. It streamlines the process and ensures consistency across all channels. Moreover, merchants can also compare the performance of courier services in a single window. This proves quite helpful in judging which logistics service is working efficiently.
Ginkgo Retail’s seamless e-commerce logistics technology empowers businesses in several ways:
· Enhance Customer Satisfaction: E-commerce businesses can conduct order fulfillment procedures speedily and more accurately by automating shipping processes and choosing the best logistics service provider with Ginkgo Retail. This directly translates to enhanced customer satisfaction, as customers receive their orders promptly and reliably.
· Operational Efficiency: Ginkgo Retail’s predefined automation and diverse logistics options contribute to operational efficiency. Businesses can optimize their logistics strategy based on specific criteria, reducing manual intervention and minimizing errors in the order fulfillment process.
· Market Adaptability: The flexibility to choose from a variety of logistics partners and integrate last-mile and 3PL services positions businesses to adapt to market dynamics. Whether you are expanding business to new regions or addressing specific customer needs, Ginkgo Retail’s logistics integrations offer the adaptability needed to stay competitive.
· Data-Driven Decision-Making: Ginkgo Retail provides features that include courier tracking and real-time shipment status updates. This significant data report allows businesses to make data-driven decisions, identify trends, and build effective strategies to improve their logistics operations to lead the market competition.
· Global Reach: as Ginkgo Retail provides integrations with international courier services such as DHL, e-commerce businesses can reach customers at the global level.
This expands the market reach and provides businesses with the tools to flourish successfully and make their mark in the competitive e-commerce market at a global level.
Ending note
For online businesses to do well, using Ginkgo Retail’s cutting-edge logistics software is very important. It helps them stand out and succeed in the highly competitive online retail world.
Obaid Arshad is CEO/Co-founder of Ginkgo Business Solution. He has diverse experience of 10+ years in versatile domains of e-commerce, logistics and tech-oriented business. His eminent role in ecommerce management empowered him to benefit the industry with his knowledge, vision and experience.
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